White Label SEO Services – Google My Business Optimization
#whitelabelseo #whitelabelseoservices#whitelabelseocompany #seo
00:00 – Google My Business Optimization
00:28 – Why Do You Need to Optimize Your Google My Business Profile?
02:20 – Step-By-Step Guide to Optimizing Your Google My Business Profile
07:38 – Wrapping up
08:05 – White Label SEO Services
https://whitelabelseoservices.com/
White Label SEO Services – Google My Business Optimization
Google My Business Optimization
Do you want to give your business targeted visibility on Google? Ensuring that every part of your Google My Business listing is optimized is the first step to making customers and business partners find your business online. In this article, I will cover all you need to know about why Google My Business optimization is important and how you can optimize your Google My Business listing to make the most of local searches.
Why Do You Need to Optimize Your Google My Business Profile?
Due to economic insecurity, it is necessary to implement a more proactive marketing strategy. To do this, you need to have a robust digital presence and maintain your relationships with your audience. Forward-thinking entrepreneurs that are adept at using an optimized Google My Business page are ahead of their competitors.
An optimized Google My Business profile helps clients to choose your service over your competitors. The following are the other benefits of optimizing your Google My Business profile:
Increase engagement
An increasing number of consumers are visiting and leaving Google without checking any other website because the information they find on the search results pages provides all the answers they need. Since more consumers are interacting with businesses through their Google My Business profile than their sites, you need to focus on optimizing your GMB profile to boost engagement and conversions.
Improve local ranking
The algorithm that Google uses to rank Google My Business (GMB) profiles considers not only proximity and relevance but the quality of information and activity as well. An optimized GMB profile will send these signals to Google thereby boosting your rank in local results. The increased rank in search results will give your business more visibility and engagement.
Boost conversion
Optimizing your GMB profile helps to convert more customers. An un-optimized profile offers little in generating leads and customers. In this case, prospects will only find out your location and also read your reviews provided they know your business name. But an optimized Google Business profile can help your business to be discovered by consumers in keyword searches. With this, more of your prospects will call you, learn more about your products and services, visit your website, request a quote, view your FAQs, make a reservation, and book an appointment.
Step-By-Step Guide to Optimizing Your Google My Business Profile
The right optimization strategies will transform your Google My Business profile into a lead generation and marketing channel that is always online for your business. Here are some tips that you can use to optimize your GMB profile and boost your local SEO result.
Create your Google My Business account
You need a Google My Business account so that you can have access and optimize your Google My Business profile. So, before you optimize your GMB, you need to create a GMB account and let Google know so that they can link it with your profile.
To create a Google My Business account, visit Google.com/business and log in using your business’s regular Gmail account.
Complete the necessary sections
When you complete your GMB profile, you are indirectly helping Google to rank your profile higher in organic search results and increase the rate at which users take action on your profile. Some of the information that you need to fill in include your business name, website, address, phone number, operating hours, category, services, products, and lots more.
Provide a clear and accurate contact information
Ensure you have clear and accurate contact information on your Google My Business profile. The business name of your profile and the location of your business must match other listings across the internet. Google’s algorithms detect inconsistencies whenever they are assessing how credible a business is.
Also, ensure you indicate your regular and holiday operating hours so that your customers can be encouraged to visit your business without any hassles.
Optimize the ‘from the business’ description
You don’t have much control over the brief description that appears beneath your business name in your Google My Business profile. The description is a summary written by the search engine to ensure there is consistency across the platform.
.
#whitelabelseo #whitelabelseoservices#whitelabelseocompany #seo
White Label SEO Services – Google My Business Optimization
source
