Why were you initially attracted to sales or marketing? Why do you remain there?
I was initially attracted to marketing as a career path my freshman year of college at Utah State University because I had a desire to start my own business. There were no classes focused specifically on that at the time, so the next best thing was to focus on getting a marketing degree. Once I started taking classes and saw the breadth of marketing and all the different possibilities from the creative side to analytics, it really intrigued me to continue my career path in that direction. I remain in marketing because it provides an outlet for creativity, it’s always changing, requires innovation, and you can directly show the impact that your efforts have on the business.
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