Have you ever tried to search for a business or a person but can’t find anything about them?
More importantly, are you and your company easily discoverable on Google and search engines?
When plan sponsors look you up, it’s critical that you come up on the first page of google every time, or you run the risk of losing business.
In this episode, Rebecca Hourihan is joined by Missy Schoedel to discuss the importance of search engine optimization (SEO) for you and your business.
Rebecca and Missy discuss:
– What is search engine optimization (SEO) and how does it work?
– Identifying your keywords for SEO and tools that can help
– Why content marketing is critical for SEO
– How social media and SEO are related
– And more
Resources:
Google Search Console
Semrush
Google Business Profile
Google Analytics
Connect With Rebecca Hourihan:
rebecca@401k-marketing.com
(619) 230 – 5464
401(k) Marketing
LinkedIn: Rebecca Hourihan
LinkedIn: 401(k) Marketing
Schedule a meeting with 401(k) Marketing
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SEO is also on the rise. It's no longer just about ranking higher in search engines, but also about driving more traffic to your website. As a result, companies are investing heavily in SEO to achieve their goals and increase their online presence.