In this video, we look at how Startups get off the ground. Get the first users or buyers. To get a good picture of the best way to grow right now I’ve asked startups that recently grew from nothing to real growth how they did it.
Over 100 Startups came back and told me what strategies worked to get their startup off the ground and a special thank you to all the startups that contributed by letting us know how they got their first growth!
We go through 12 different strategies that startups use to get their startup off the ground in 2022. We look at what strategies actually work right now. Strategies such as Direct Outreach (E-mails, DMs, calls), Strategic Partnerships, Paid Advertising (Paid advertising on networks, Facebook, Instagram or others), Organic Social Media (Posts on social media), PR (Press), Content (Blogs, LinkedIn, YouTube, etc.),
SEO (Non-paid Search Engine Optimization). SEM (Paid Search Engine Marketing) and others.
Finally we get an overview of the best strategies, then we split up the list and look at B2C and B2B separately as the strategies are different.
Raw Startup Blog:
https://rawstartup.co/
Raw Startup T-shirt:
https://rawstartup.threadless.com/designs/raw-startup-t-shirt/mens/t-shirt/premium?color=heavy_metal
#Growth #Startup #Founder #FirstUsers #FirstBuyers
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Excellent analysis, asusual 😉
I tried social network and didn't worked at all. I agree with the research conclusions. Many thanks
Paid advertising is way too expensive these day and the acquisition cost too is crazy high thanks to Facebook and Instagram. I'd rather go for PR, using the social media spending budget. My personal view.
Great job!
Stoked to see Email/direct being rated as the second most popular. While SEO and social will always be my go-to creatively, few things beat a direct approach. And as mentioned in the video, it's an insane amount of work behind all of these and Direct especially. But unlike Paid, Social, Affiliates etc. I feel that there's a certain level of success you can guarantee when using Direct. And guarantees aren't too common in the start-up scene 🙂
Perfect Heini , Greetings from Wine Guys Frankfurt
COOL video Heini
I grew my media biz by focusing heavily on content. Surprise. Especially increasing the amount of frequencies and formats as well as using news trendy stories grew our user base significantly.
If there is something more than a like, I would give this video. Exactly what I have been looking for
Another great video Heini! Love it
Good video! I would like to add 2 more strategies to this list: 1. Topic specific forums (for example Reddit) and 2. Staged scandals (which could fall under PR, but I would separate it, with well planned scripts it works positively).
Kæmpe tak for at dele din viden! Uvurderligt for en tech founder der prøver at lære marketing 🙂
Haven't even launched our beta yet but I have about 8 testers signed up!
Quality, thank you.
Great video. Again!
Great & insightful piece Heini. Catch you on the next one;-)
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Keep ‘em coming.
Great video, if you create a product without a way to talk to the people you want to sell too… whats the point