There are a few things that are hurting your marketing, and today we’re going to stop them and do cool stuff instead that’s going to help your marketing. Today I’m going to break down three things that you shouldn’t be doing in marketing for 2022, and what you should be doing instead.
RESOURCES & LINKS:
____________________________________________
7 Ecommerce Marketing Secrets You Can Learn From Big Brands: https://youtu.be/c_rSzi5RwtU
UiPath: https://www.uipath.com/
Ubersuggest: https://neilpatel.com/ubersuggest/
____________________________________________
In marketing, what used to be the best practices a few years ago, are now a completely waste of time, not for everything, but for most things. Why? because everyone else is doing them. They’re super saturated, they’re super competitive, and they don’t work as well, so you got to start doing new things.
I’m talking about activities that aren’t really going to help you get a lot of progress, generate you a lot of revenue, or create impact for your clients or your own business. Especially if you’re working as a marketer for multiple clients. So let’s go over these activities.
Number one, manual, repetitive marketing tasks. I hate to break it down for you, but if you’re doing some of these tasks manually, you’re setting yourself up for failure. Back in the day, I used to see a lot of people doing SEO research manually, instead of doing tools.
Let’s say I was writing a piece of content and I want to rank specifically for the keyword, like dog food. I would go to Google, I would search for that keyword, analyze the top 10 sites. Manually, one-by-one, the top positions. See what they rank for. For other keywords, the links that they’re getting, their title tags, their meta description, and the list would go on and on.
Nowadays, I just plug in those URLs into tools like Ubersuggest and it tells me what’s working, what’s not, who’s ranking, what keywords they use, what other keywords they rank for. And if you do this, you’ll save time.
There’s also a tool that I’ve been using that helps me do a lot of those manual marketing tasks automatically. It’s called UiPath. If you haven’t seen UiPath, make sure you check it out.
Number two, running marketing efforts that provide no value at all when it comes to revenue.
Did you know that over 84% of consumers want to be able to communicate with people, businesses that they interact with or people they interact with and do business with through social media? You need to be on these channels. But if they don’t produce a ROI, you don’t need to be on them 10 hours a day. Figure out the right time for you and trim them down. And then focus the extra hours that you’ve saved on the channels that provide a better ROI.
Number three, studying marketing disciplines that you’re not applying. I blog about marketing. I create video content. What’s wrong with watching all my videos and reading all my content and that’s it? Well, if you just do that and you don’t implement anything, you’re not going to get results. Leave a comment below, be honest. I’m here to help. That’s why I’m telling you to be honest. How many pieces of video content have you read and how much of it have you actually applied to your website? Or your business or your client’s website? If you’re barely applying anything, stop reading my stuff.
I know that it hurts me to say that, but it’s best for you. I don’t want you to keep reading and watching my stuff, over and over again and not implement anything. You can watch some of my stuff, you can read some of my stuff, but spend more time implementing than trying to learn from me.
That’ll get you better results than just reading my stuff or someone else’s stuff. You need to focus on execution. That’s what drives results in marketing.
► If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/
►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.
►Find me on Facebook: https://www.facebook.com/neilkpatel/
►On Instagram: https://instagram.com/neilpatel/
#SEO #NeilPatel #DigitalMarketing
source
Love you Neil. You're a Gem. Execution is Key. I Can't wait to come Pay NP Digital for my project. Thanks for all you do.
I want to do learn Digital Marketing but I am confused that where Should I start from?
Hi Neil Patel, actually we want your np digital service for our dropshipping store. Like seo and other services. Because my clients spending lots of money on social media advertising
I hired your agency NP Accel for 7 months and i have been spending over $15k per month. Not only my organic traffic decreased during that period but my website went offline for a couple of times because of your team neglectance. I feel totally ripped off. You look like a nice man but your business is a total rip off.
BS video
Great content Neil. I lost my marketing budget by choosing the wrong digital marketing company. Complete rip off and a waste of my money. Now I’m sat on a load of stock while I save up to launch my ads again 😔
Hey Neil, I love your content, I want to know about exit popups for capturing emails of my traffic, is it still worth it for CRO because majority of people ignore popups of emails.
Sir I want to strat affiliate marketing but I don't know how to reach right people organic sir
Hi Neil, I wrote to your company regarding Neil Patel Digital UK site, I am yet to get revert o that. I got an automated revert but not on the query. PLease help
You have so much tactful idea and insights to developing a successful digital campaign. I find it difficult to help it resonate with people. Any support would be worthwhile!
Its very good.what are the some organic marketing factors that can be do on intagram and related social networks. Please guide in a detailed video.
Hi Neil! I am very interested in digital marketing but I do not have any computer background and I wanna change my career .. what would you suggest me? How to become a digital marketer?? Do I have to go to school or I can get a certificate? Please advise
Nice explaination neil sir
Hi Neil, thank you for great content.I am struggling to get leads via LinkedIn or cold e-mail even if Its really adapted to the prospect. Any suggestions on how to get quality leads via LinkedIn for b2b business? Thank you
Okay, thank you…getting to work! Message received!
That is excellent information.
The video you posted today is absolutely incredible! I was so captivated by it, thank-you for sharing your brilliance with us.
Good reminder what not to do and why. As marketers we need to pay attention to ROI. Not a big fan of Clubhouse either 😉
Hi Neil ,as a marketer how often post on social media?.For example,Facebook,they say it’s recommended to post once a day.If I have multiple Facebook pages,how can I manage?.Thanks in advance for great value you give
The only thing that I don't understand is that this video in itself is revenue driven and a marketing campaign
Very helpful video 👍
Please create some information on Ui path
So true Neil. There is no point in just learning and not put in the work and doing the actions. In marketing, especially when we apply the testing first mentality, that we are able to see what's working and what's not, then learning from it to optimize our strategies further. Another truth bomb video, well said!
what you should do is invest in bright glowing electronic display boards, leaflets, newspaper classifieds, posters to paste on walls that are marked stick no bills
Hey neil, how to avoid getting overwhelming feels while doing DM?? And how to create content category or strategy for smm
This guy is a God send. He doesn’t beat around the bush, he tells you straight what you need to do and just implement, period !
😂The last point almost got me shaking. The thing is I try to apply what you say. I have learnt a lot for over the last 5Months just by following your advices and steps, like SEO and website Performance. Thanks for the Great content you provide each time ya on Stage, Mr. Neil
Neil when you got "real" towards the end. That was great. I love how you approach the subject of "Should we be on every channel". It's a fine balance I think between maintaining brand in non-performing channels, and ensuring you have your focus on the profitable channels.
I want internship to apply my knowledge and grow myself
In 2018 – 2019 I took tens of certifications in digital marketing but I realized clients are more interested in seeing my previous work instead of my certifications, I decided to start applying what I've learned instead.
Clubhouse was interesting for a short time, but in my experience it just seemed like an arena where people were just pitching. I prefer to create content that helps people, and can be indexed. Your content and tool is very helpful.
One of the best thing about dude is that he never takes credit for himself when he achieves something. He always respect us, the audience and his team and he is polite in all his videos. We congratulate ourselves on this achievement more to come ❤️❤❤❤❤❤❤❤