SEJ is thrilled to announce that Amanda Zantal-Wiener is our Editor-In-Chief!
This is a newly created role...
Collecting user-generated content or UGC has become an integral part of many successful marketing campaigns.
One reason is...
The Jobs to be Done (JTBD) framework, also known as Jobs Theory, is a method of...
Every marketer will tell you – creating high-quality content is no easy feat...
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👉 Conviene fare Content Marketing oppure focalizzarsi solo...