Daily Search Forum Recap: August 15, 2023 -

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google SGE should not trigger for navigational queries. Google Ads is testing AI for advertiser support. Google says the best way to block traffic from search is to disable DNS resolution. Google says if you are using AI to write content, that content will just be rehashed from other content on the web. Google Merchant Center has a new virtual model link attribute.

Search Engine Roundtable Stories:

Google: If You’re Using AI To Write Your Content, It’s Going To Be Rehashed From Other Sites

Google’s John Mueller had a nice one-liner on Reddit again, this one he said “By definition (I’m simplifying), if you’re using AI to write your content, it’s going to be rehashed from other sites.”

Google Ads Beta AI Generated Help Guide

Google Ads is testing a new AI-generative solution for help guides and answers. Google is inviting some advertisers “to try AI-generated answers in help guide,” it emailed some advertisers.

New Google Merchant Center 3D Model Link [virtual_model_link] Attribute

Google has a new 3D model link [virtual_model_link] attribute, or at least new documentation on the 3D model link [virtual_model_link] attribute. This lets you provide 3D and/or AR models of your products for Google to display in search.

Google Navigational Queries Shouldn’t Trigger Search Generative Experience

Danny Sullivan, Google’s Search Liaison, said on Twitter that Google probably shouldn’t trigger a Search Generative Experience answer for navigational queries. You can always manually trigger the SGE response, but by default, it probably shouldn’t be generated.

Google: Best Way To Block Search Traffic Is To Disable DNS Resolution

I should start by saying, this is super dangerous and you probably should not do this unless you really know what you are doing and why you are doing it. But John Mueller of Google said on Twitter, “The best way to block the traffic from search for specific URLs completely is to disable DNS resolution for the URLs.”

Inside View Of The Colorful Google Glass Structure

We saw outside of this Google glass structure in California with a bit of a glimpse from the inside. But here is a photograph from within this structure showing the colors that shine through.