If you’re preparing to launch an online store and have questions about what kind of eCommerce platform to pick, read on. Here in this article I compare two totally different stages -a hosted and non-hosted one – PrestaShop versus Shopify.
Did You Know!!
According to the development stat, in 2020, the world anticipates approximately 2B online customers. Furthermore, before the end of 2040, 90-95% of the shopping is expected to be done digitally through eCommerce sites and mobile applications.
Both eCommerce platforms have their qualities and shortcomings and can turn into the perfect business solution. I will assist you with picking the most ideal choice for you to begin your eCommerce business experience or possibly switch the current platform of your eCommerce.
Let’s make a side-by-side comparison to help you settle on these two other options.
What is Prestashop and Shopify?
PrestaShop is an open-source eCommerce platform that empowers you to develop anything from a little online shop to a full-on shopping cart solution. With a huge add-on market and an extraordinary set of in-buit features, PrestaShop offers a scalable solution to eCommerce merchants.
Whereas Shopify is an extensive SaaS and a market’s leading online store builder. It gives clients perhaps the most extensive eCommerce toolkits of all its rivals. Moreover, you can upload a limitless number of items or products to it.
PrestaShop vs Shopify: Key Data
PrestaShop is a freemium self-hosted open-source platform, established in 2007. As of now, it is being used by over 300,000 shops around the world. This solution doesn’t need a particular web-provider and gives its users the opportunity to pick providers themselves.
It’s renowned for being completely customizable, i.e., you can alter the store as per your individual inclinations. It’s an ideal alternative for those business people who are wanting to set up a small or medium online business.
On the other hand, Shopify is a Canadian hosted platform established in 2004. It powers over one million stores and is viewed as one of the fastest-growing platforms across the globe.
This platform is celebrated for its straightforwardness and fine-featured themes. Because of its flexibility, Shopify is an ideal shopping cart for any online store.
Here’s how PrestaShop and Shopify are shown on Google Trends:
Shopify vs PrestaShop: Feature by Feature
1. User Friendly
Shopify
Shopify offers the easiest and most clear interface that you will discover. You don’t have to know anything about coding or programming, simply click and you will have your shop prepared in no time with an excellent and professional theme.
This lets you save a lot of time and money. Making this one reason may individuals choose to begin with Shopify.
PrestaShop
PrestaShop is somewhat more complex than Shopify, it will expect customers to know a little bit of coding. This might actually make this platform trickier to a few.
However, the information that you need to work with PrestaShop isn’t too advanced in class and the knowledge you need is generally in the forums.
Winner: Shopify
2. Pricing
Shopify
With Shopify, you will have 3 choices. They are Basic Shopify, Shopify, and Advanced Shopify which range from $29 to $299. Also, Shopify offers two other packages which are Shopify Lite and Plus. You can hire shopify developers for further development of your website.
To manage your business, you really need to pick an appropriate package depending upon how huge your store is. Similar to other platforms, Shopify also provides a free 2-week trial to try things when you register a new account.
You could save money by enrolling for the yearly plan if you have a long-term sight of your business future. Moreover, one can save 10% by signing up for an annual subscription, and 20% by choosing a two-year contract.
PrestaShop
Whereas, Prestashop is an entirely distinctive thing compared to Shopify since Prestashop is an open-source cart. It is totally free to download and install, yet at the same time need to pay for a hosting provider or SSL Certificate.
Therefore, dealers should consider the entirety of the necessary costs prior to opening a store. Prestashop users will get an extraordinary deal with Prestashop official hosting partners – 1 and 1 as well as A2 hosting.
You will pay from $4 to $14 every month when you work with a Prestashop hosting partner.
Since PrestaShop is an open-source solution, every modification you make requires code participation. This means that you are more than likely to hire an agency or developer. You can consult a prestashop development company in India to get a helping hand in your store-set up.
Winner: PrestaShop
3. SEO
PrestaShop
PrestaShop lets you work better with the SEO placement of your website. If your site is well configured, PrestaShop stores usually give better results on Google’s search rankings.
Shopify
Shopify has been improving the SEO of its stores in recent years and is doing well with it. There are many apps that will also help you in SEO of your page. Shopify has servers in the USA, so if you are based in Europe, your website will be slightly slower which will affect SEO rankings.
Winner: PrestaShop
4. Performance
It is important to monitor eCommerce websites to see how the device works under a particular load. Loading time is about how fast product pages are loaded and identify potential performance bottlenecks.
With fast loading time, you can definitely give your customers a pleasant and enjoyable experience on your eCommerce website.
We can easily see that Shopify is a clear winner of this battle. Within just 1.3 seconds for loading time, Shopify is definitely a potential candidate.
On the other hand, Prestashop can lag behind with 4.6 seconds, which is 3.5 times longer than Shopify.
Winner: Shopify
5. Ease of Use
PrestaShop
Setting up a PrestaShop online store can take time and patience. The reason for this is that the back-end (part of the system you see, not your customers) is more technical to get hold of than the hosted platform.
Having said this, once you get started, PrestaShop provides a demo video with advice that walks you through the first phase of the store set-up.
Shopify
Shopify makes set-up very easy. The interface is intuitive and takes little time to use. The drag and drop functionality to customize your store as you want does not require any technical capability.
Being a hosted platform means that onus is on Shopify to offer all the tools you need to develop a store from scratch and then run it.
You must note that once you sign up, Shopify presents you with a default store that you can make changes to immediately.
Winner: Shopify
PrestaShop vs. Shopify: Which One to Choose?
If you want to start a business without technical skills, Shopify would be an ideal option. With unlimited products and advanced eCommerce functionalities, Shopify is definitely a suitable option for you to see your business. This platform is easy to use and can actively control the price.
On the other hand, if you have a small to medium store size and just want a platform that can provide you with customization and the ability to sell without a hitch, then do it on Prestashop.
In addition, the platform is outstanding in terms of thousands of add-on modules and ready-made themes. You can get started for free, setup is easy, and you don’t have to worry about any maintenance.
Wrapping Up
There is no objective winner, it is apparent that each platform has its strengths and weaknesses. Both are amazing platforms to use and create your online store.
Have you not decided yet? Then you must consult a top eCommerce website development company in India, they will surely help you in selecting the right platform that works best for your business.
Good Luck!!