Yahoo and DIRECTV announced a partnership for advertisers looking to bridge the linear and <a href="https://martech.org/why-we-care-about-connected-tv-and-ott-advertising/"...
Marketing
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Scott Cunningham
Scott is the Co-Founder and Managing Director of Merchant Mastery, an 8-week intensive training and...
The lack of clean data is one of the main issues affecting digital brands today, making...
Congratulations! You have the approvals and budget for your company’s first digital...
Major brands, including IBM, Delta Airlines and WPP, as well as the IAB and the Ad...
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Creating a TikTok is half the battle — now you need the right people to watch...
Language has the ability to build relationships and forge connections, but it’s equally liable for creating...
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis)...
There’s no shortage of advice in the blogosphere on how and where to spend your time...
