The author’s views are entirely his or her own (excluding the unlikely event of hypnosis)...
Marketing
Every Monday morning, two marketing groups in two different companies get a standard report.
One marketing team...
MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital...
The quality of the content you publish on social media channels matters, but so does when...
Birthdays can be fun to celebrate. They’re like our own personal holidays where people wish us...
Apple’s privacy-protecting Identifier for Advertisers (IDFA) is expected to cost tech companies $16 billion in the...
Jena Apgar
I am now the CEO & Marketing Strategist at Warfare Marketing, a Veteran owned, Profit...
In copywriting, everybody has to begin somewhere – like many other people, you may be toying with...
The B2B buyer journey is evolving rapidly as it becomes more digitized, less predictable, and more...
