The following is a selection from the e-book “MarTech’s agile marketing for leaders.” Please click the...
Product recommendations, either surfaced in real time online or populating re-targeting emails, are nothing new. But...
A lot of research and planning goes into selecting the right CDP. But once you’ve decided...
Today, global digital services consultancy Infosys announced it will acquire German-based consulting agency oddity.
In addition to...
“We are all experiencing a massive explosion of data,” said Leslie Lorenz, head of North American...
MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital...
Email is the darling of the marketing world, and for a good reason. With <a rel="noopener"...
What do cross-country road trips, wedding speeches, and social media marketing have in common? Planning.
When prospects first come to your business page, they probably won’t just click and buy your...