Gone are the days where you could have a flourishing business without an online presence. It’s estimated that 95% of consumers will make their purchases online by 2040, and 70% of consumers will do an online search before visiting a local shop. Both online and offline businesses need a great website and SEO to take full advantage of the potential traffic (foot or online) they can gain.
With so many online seo options available to help you capture the market, we wanted to focus on one of the more affordable online SEO tool platforms, What’s My SERP (WMS). WMS has a great toolkit available, and we will go through each one.
- WMS Keyword Search plugin
- WMS SERP-Checker
- WMS Rank Tracker
- WMS API
WMS Keyword Search Plugin (Free)
This tool is a browser plugin for keyword research. The right keywords will help you attract the right customers as well as rank better overall. With this tool all you have to do is put the keyword in the Chrome search bar, and directly on the page the plugin will populate important metrics such as monthly search volume, cost per click, related keywords and what people also search for. Furthermore you can customize the search for any geolocation of your choice.
This is an easy and free way to get all the data you need to pick the right keywords for your content, descriptions and meta tags.
WMS SERP Checker (Free)
Google dominates 70% of the market for search engine options and processes 40,000 queries every second. With numbers like that, it’s important to keep on eye on who is ranking on their SERPs and where your site ranks among the competition.
The WMS SERP Checker will display the top 100 ranking sites for any keyword and also offers the option to check if a specific domain ranks within that top 100 list. This is a great tool for getting a better picture of what the market looks like for any keyword.
WMS Rank Tracker (Freemium)
The WMS Rank Tracker basically takes the SERP Checker to a whole new level, monitoring and unveiling even more vital information about your site’s position. Features include, but not limited to:
- Unlimited SERP checker searches
- Constantly monitoring your site’s ranking
- Historical data
- Ranking distribution
- Average position over time
- Visibility over time
- These searches can all be done for multiple domains, keywords and tags.
If you’re still on the fence about whether or not this is a worthy investment, keep in mind that 75% of users don’t even scroll past the first page of the SERPs. Keeping a close watch on your rank movement is one of the most essential parts of SEO.
If you’ve liked what you’ve seen so far, and have thought to yourself “ I want a piece of this action” , say no more… the WMS API might be just what you’ve been looking for.
Integrate WMS’s system with your own using the code provided with this API. All the information scraped from Google for the keyword tool, SERP Checker and Rank tracker can be used in conjunction with your own site.
Conclusion
Overall we are big fans of what WMS has put together, these tools are useful and straight to the point. The world and the future of graphic design is shifting – it has never been more important to be aware of your presence in the evergrown online culture. The more you know, the further you can take your seo. WMS has honestly made it so easy to monitor seo factors, that it has definitely earned a recommendation in our books.
