SEO improves the quality of websites so that they can attract more audiences from search engines.
As a digital marketer, we need to understand search engines inside out. This is the only way, that we can create content that would rank on google’s first page.
So, in this session, I want to tell you about the importance of search engine optimization so that you will learn about the power of search engines in the world of marketing.
I also want to show you how Google’s search result page can help you achieve your marketing goals.
I will also talk about the ranking factors so that you will learn how to look at your website from a search engine’s point of view.
And then, I will mention the three pillars of SEO and also the importance of user experience and will show you how you can optimize the web pages for search engines.
In the realm of SEO, like many other things in this world, the force and the dark force collide. So, I also want to talk a little bit about these forces. of course It is for you to choose which side you take. But I myself am a joda fan.
and last but not least I want to empower you with some SEO words of wisdom. and I want to tell you about one secret that summons all SEO efforts in one word.
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