Chapter 1 ; Part – b
b). Working on Search Engine
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Chapter 1 ; Part – c
Reasons for the digital marketing trends in worldwide
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Chapter 1 ; Part – a
a). Overview of digital marketing / Difference and use of Digital marketing for career
Complete Digital Marketing Course
1) What is Digital Marketing
a.Overview of digital marketing / Difference and use of Digital marketing for career
b.Working on search engines
c.Reasons for the digital marketing trend worldwide
d.Google core algorithms
2) Website Introduction and Creating Blogs
a.Understanding Domain and hosting
b.Understanding various CMS systems
c.Installing & Understanding WordPress
d.Creating WordPress websites
e.Understanding various themes and plugins
f.Complete customization of the website
3) Keyword Research and analysis
a.What is SEO
b.Understand search engine workings
c.Google core algorithms
d.Onpage SEO
e.Offpage SEO
f.Domain & Website optimization
g.Understanding meta tags
h.Content optimization
i.Robots & Sitemaps
j.Rich schemas and snippets
k.Linking strategies
l.Using various tools for SEO
m.Using keyword planners
4) Google Search Ads
a.Understanding Google ads panel
b.Understanding campaigns & ad groups
c.Keyword researching
d.Using keywords types
e.Bidding strategies
f.Understanding Ads terminologies
g.Understanding extensions & ad diagnosis
h.Advanced targeting our audience
5) Social Media Optimization
a.Understanding Facebook/ Instagram algorithms
b.Organic and inorganic growth of social media
c.Increasing Instagram Followers
d.Targeting the right audience
e.Using various social media tools
f.Youtube algorithm usage for channel growth.
6) Social Media Marketing
a.Facebook/Instagram Ads
b.Finding & Targeting the right audience
c.Types of ads on Facebook
d.Lead generation on Facebook/ Instagram ads
e.Tricks for fast Instagram growth
f.Increasing followers and Video views
7) Email Marketing
a.Understanding Simple mail transfer protocol
b.Using Mailchimp for bulk email sending
c.Collecting user database for marketing purpose
d.Types of email marketing services
e.Reporting the sent emails
f.Getting a proper response of the customer
g.Creation of newsletter for email marketing.
8) SMS Marketing
a.Understanding types of SMS marketing
b.Using SMS marketing software
c.Collection of target audience data
d.Promotional & Transactional SMS difference
e.Report generation for sent SMS
9) Whatsapp/ Mobile Marketing
a.What is WhatsApp/ mobile marketing?
b.Promotion of business on various mobile apps
c.Targeting the right customer through the right marketing tips
d.Using mobile /WhatsApp marketing for business
e.Using paid and free WhatsApp marketing software
f.Filtering data for WhatsApp sending
10)Content Marketing
a.Understanding content marketing strategies
b.Writing content for SEO website
c.Generating business with right kind of content
d.Understanding and using perfect keyword
e.Effective content marketing tips
f.Writing tips for any topic for customer
11)Email Marketing
12)Affiliate Marketing
a.What is Affiliate Marketing?
b.Minimum eligibility for Affiliate Marketing
c.How can we start earning Affiliate Marketing?
d.How to apply for Commission Junction and V commission?
e.Find Effective Keywords for More Sales and Leads
f.What is CPA?
g.What is CPL?
h.Easy steps to earn from Affiliate Marketing
i.10+ Tips for more traffic and earnings
13)Drop Shipping
14)Google Adsense
a.What is Google Adsense?
b.Difference between the Google Adwords vs Google Analytics
c.How much minimum traffic do I need to Google Adsense approval?
d.Selection of Best Sizes for more Clicks on Advertisement
e.How is Google Adsense different from Affiliate Marketing?
f.Understanding CPC
g.Easy steps to get Google Adsense
15)Google Updates
16)Freelance Earning
17)Advanced Blogging Techniques
18)Youtube Monetization
19)Scope of Digital Marketing in India
20)SEO Terminology
Disclaimer: This Video is only for educational purpose. EPSinfotech is not responsible for any direct or indirect loss. We shall not be liable for the content of the video of this channel. Your use of any information or materials on this video is entirely at your own responsibility.
Website : www.epsinfotech.net
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