Here’s the recording from our session with Demandwell CEO Mitch Causey. We spent about an hour and I asked Mitch a million questions about SEO around who owns SEO, the difference between content and SEO, how to measure SEO and more.
It’s fun to get to interview people from the perspective of “I want to interview this person to get helpful answers for the DGMG community” so I hope this was helpful.
NOTE: This is *not* a technical SEO session, but more a session for aspiring marketing leaders / content leaders / brand leaders on how to think about SEO in your marketing strategy.
Leave me a comment if you got any clarity from this session.
Links:
– Join 4,000+ DGMG members at https://davegerhardt.com/
– Demandwell: The results-driven SEO platform built to help B2B SaaS marketers drive demand, traffic, leads, and revenue. Learn more at https://demandwell.com/
– Mitch Causey on LinkedIn https://www.linkedin.com/in/mitchellcausey/
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